SIMI VALLEY, Calif., October 30, 2017 – Rapattoni Corporation (Rapattoni) announced today that the Rapattoni MLS has released a new Internet Data Exchange (IDX) system featuring lead generation tools and a responsive design geared to mobile devices. The new IDX system has launched for all Rapattoni MLS customers, enabling agents and brokers to easily integrate dynamic IDX searches and lead generation into their websites.
Rapattoni’s IDX system integrates seamlessly with existing agent and broker websites, allowing members of the public to search for MLS listings according to rules set by the governing MLS. The new IDX search interface is designed for touch-based phones and tablets as well as PCs and laptops, formatting all content to fit the user’s device. Its lead generation tools create a direct line of communication between new clients and the agent or broker who hosts the IDX site.
In addition to providing the IDX search, each MLS member can create a list of “Featured Properties” to be highlighted in a special section on their IDX site. Agents and brokers can also create IDX links for their saved searches within the MLS, creating dynamic IDX queries showing listings that match specific geographic areas, amenities, or other criteria.
Destyn Dagle, Director of MLS Software at Rapattoni, said, “Our new IDX system delivers fast performance along with a fantastic new design. It’s easy for agents to set up and it provides an extremely intuitive interface that allows public users to quickly find listings that meet their criteria.”
Madeleine Talbot-Leighton, Product Manager at Rapattoni, added, “One of our goals for the new system was to create lead generation tools that drive traffic from new clients to the agent or broker who hosts the IDX site. This new feature is seamlessly integrated into the IDX system and MLS members can also embed it in their websites as a standalone contact information form with built-in email functionality.”
About Rapattoni MLS
Rapattoni MLS provides advanced features such as integrated GIS parcel mapping, an integrated member management and billing system, the industry's most advanced RETS 1.7.2 data exchange system with RESO Web API support and RESO Data Dictionary v1.6 Platinum certification, integrated aerial photography, a robust statistics and trends analysis package, and language translation. Rapattoni MLS is compatible with the Internet Explorer, Microsoft Edge, Firefox, Safari, and Chrome web browsers, can be run on PCs and Mac computers, and works seamlessly on popular smartphones and tablets with a native app available for iOS and Android devices.
Rapattoni Corporation has been serving the real estate industry for over 47 years. The company provides integrated products and services for real estate associations and MLS organizations, including an internet-based MLS and association management software, along with hosting and technical support for each product. Rapattoni's association management customers represent more than 80% of the nation's REALTORS®. Rapattoni's headquarters are in Simi Valley, California.
For more information, contact Rapattoni's Sales department at (800) 722-7338 or visit the Rapattoni website at http://www.rapattoni.com/. You can also visit us on Facebook at http://www.facebook.com/rapattonicorp.